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Customer Relevance

On the road to greater relevance: put your customers first

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3m
Other

Inetum-Realdolmen and Fluvius provide a digital premium service

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13m
Customer Experi...

Derk from Marketing Agency Oddball looks ahead to the future of customer experiences.

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29m
Customer Experi...

Derk from Marketing Agency Oddball explains how to build an optimal customer experience.

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8m
Ecosystems

Karel De Wilde shares a promising vision of the future of ecosystems.

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24m
Ecosystems

Karel, co-founder of the Colruyt Xtra app, explains how to set up efficient ecosystems.

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7m
Customer Loyalt...

Joachim De Vos from Living Tomorrow looks ahead to the customers of tomorrow

ON THE WAY TO GREATER RELEVANCE: PUT YOUR CUSTOMERS FIRST

Digital innovation and an ever-expanding online world hugely impact customer expectations and engagement, both for B2C and B2B. If, as an organization, you cannot meet their high expectations, they will look for one that can. Reviews can make or break you. And this is not just about a purely transactional financial relationship – the selling and buying of a product or service at a certain price and quality. Customers increasingly expect a personalized experience and relevant interactions when and where they want them.

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